#73: How Kieryn Wang Generated Over $84,000 in 12 Days with a Black Friday Campaign

What does it take to turn your email list into a consistent source of revenue? For email marketer Kieryn Wang, it starts with building relationships, understanding your subscribers, and sending emails that speak to their needs.

In this episode, Kieryn shares how she generated over $84,000 in just 12 days through a Black Friday campaign. She takes us behind the scenes of the strategy, from planning and audience segmentation to creating targeted emails that encourage customers to buy.

We also explore why unsubscribes aren't always a bad thing, why nurturing matters more than constantly promoting, and how to make your email marketing campaigns more effective using her exact formula. EMAIL MARKETING RESOURCES Want to improve your email marketing skills and strategy?

Explore the free email marketing resources from Sapphire Learning Hub. Freebie: Download Your Email Marketing Resources P.S.

Want to stay updated on the latest podcast episodes, announcements, and resources? Join our WhatsApp channel: Get Updates about the Podcast & Email Marketing Resources onWhatsApp GUEST INFO AND BONUS Guest: Kieryn Wang Kieryn Wang is an email marketer and founder of ALLMOST, a boutique email marketing agency helping beauty and wellness brands turn their email lists into revenue-generating powerhouses.

With over 14 years of experience in digital marketing, she specialises in high-converting automations, data-driven campaigns, and retention strategies. She has supported over 60 brands and helped clients achieve six- and seven-figure revenue growth.

BONUS: Discover Your Email Marketing Dating Style and Get a Personalised Roadmap Are your subscribers ghosting you? Are you sending emails but struggling to get responses or sales?

Or do you simply never know what to send? Take Kieryn's free two-minute quiz to discover your email marketing dating style and uncover what's keeping your subscribers from becoming loyal, repeat customers.

You'll also receive a personalized roadmap to help you improve your email marketing. Plus, get $30 off your first month of The Conversion Club with the code EXPERIMENT.

Link: STAY CONNECTED WITH OUR GUEST Enjoyed this conversation with Kieryn? Continue learning from her email marketing insights, explore her resources, and connect with her online.

Instagram: Website: NEED A STRATEGY THAT FITS YOUR BUSINESS? Our 1:1 Email Clinic is open to business owners who want to make email marketing work for their businesses.

You'll get a one-hour consultation and a detailed strategy document that you or your team can implement. DM "Email Strategy" on any of Dr.

Sapphire's social media platforms to get started. The links are below.

Or Need Help with Email? Book a Discovery Call/Chat RELATED EPISODES 1. #71 – Black Friday Email Marketing Strategy: The Double Promo Strategy That Generated $22K in Email Revenue with Nicholate Osinachi Discover another Black Friday strategy and how a hidden promotion helped generate $22,170 in email revenue. 2. #65 – The 5 Email Sequences Every Business Needs (And Why Post-Purchase Comes First) with Breanna Owen Learn how to use email sequences to nurture customers, encourage repeat purchases, and build brand loyalty. 3. #69 – Email Marketing for Creators: How to Build an Audience You Actually Own with Lydia George Explore why email should go beyond promotions and how it helps you build meaningful relationships with your audience.

STATE OF EMAIL MARKETING IN AFRICA SURVEY👇 Are you an African business owner? Whether you're based in Africa or in the diaspora, we want to hear from you.

You can participate if you: Currently use email marketing. Have used email marketing but stopped.

Have never used email marketing. Fill the form here: State of Email Marketing in Africa Survery Partner with us: Partner with Us CONNECT WITH US – DR.

SAPPHIRE Instagram: LinkedIn: Threads: LinkedIn: Website: Mentioned in this episode: Freebie: How To Break Into Email Marketing & Get Paid To Offer it as a Service Freebie: How To Break Into Email Marketing & Get Paid To Offer it as a Service