Coffee No Cream Ep. 62 – We're Not Ready to Promote You | Roxy Couse

Her boss's boss looked her in the eye and said, "We're not ready to promote you." Roxy Couse joins me on Coffee No Cream to talk about what happened next. She spent almost 15 years in corporate, Dillard's, Whirlpool, Avery Dennison, then over to tech at Bloomreach and Sitecore, before that one skip-level meeting changed everything.

She started posting on TikTok, built close to 700,000 followers across platforms, and walked away from corporate for good. We get into the video that made her go viral, why she kept her corporate job a secret while she built her following, what it actually took to get bold enough to bet on herself, and why she stopped waiting for someone to give her a seat at the table.

If you've ever been told you're not ready — and you knew good and well you were — this one's for you.Follow Roxy: TikTok Instagram LinkedIn YouTube Roxy's Personal Branding Platform Roxy's Personal Branding Webinar ☕ Coffee No Cream is a podcast dedicated to Black women sharing the moments, challenges, and lessons that shape our professional and entrepreneurial journeys. 📌 ⁠⁠⁠⁠⁠⁠⁠Join the Coffee No Cream Community⁠⁠⁠⁠⁠⁠⁠ 📚 ⁠⁠⁠⁠⁠⁠⁠Free Educational Resources⁠ ⏰ Timestamps: (0:00) Intro (2:59) Welcome Roxy Couse (9:09) Why she started posting on social media (13:58) The video that went viral (16:17) Balancing corporate while building a following (20:05) Her first brand deal (31:55) Sitting in the front seat of her life (34:07) "We're not ready to promote you" (49:49) Front of the jersey, not the back (57:07) Confidence and the delusional mindset (1:01:21) Building her management team (1:02:13) Personal branding and SlowFi (1:21:52) Where to find Roxy