Ep 28: Should You STOP Calling Your Business Black-Owned? | The John Hope Bryant Debate

Should Black entrepreneurs stop calling their businesses “Black-owned”? John Hope Bryant has sparked debate by arguing that leading with the Black-owned label can potentially limit a company's market—and that entrepreneurs should build businesses designed to serve everybody.

The 3 Amigos—Coach Swan Simpson, Cretelia Harris and Robin White—debate the other side: Can identifying as Black-owned actually be a competitive advantage, create brand loyalty and strengthen Black economic empowerment? Can you proudly identify as a Black-owned business while still building a company for everyone?

Let's talk it out and find a solution. Advertising Inquiries: Privacy & Opt-Out: