418: She Took Her Clean Beauty Business From Instagram to the NYC Oculus

This week in the guest chair we have Jazmin Alvarez, the visionary founder and chief curator of Pretty Well Beauty, a black-owned clean beauty destination that has been redefining the industry since its launch in 2019. As Pretty Well Beauty celebrates its fifth anniversary, Jazmin shares her inspiring journey from a content producer in the fashion and beauty industry to a successful entrepreneur dedicated to making clean beauty accessible and inclusive for all.

In this episode she shares about: Believing in Yourself : even when it feels "delusional," and how this mindset has been key to her success Clean Beauty: the deep connection between the products we put on our skin and overall wellness Securing Prime NYC Retail Space: the chance encounter that led to becoming the first Black-owned beauty store inside the iconic Oculus Highlights Include: 00:00 Intro 03:59 Growing up with clean beauty 09:15 Getting her start in fashion 12:57 Side hustling as a freelancer 17:47 Building Pretty Well Beauty 23:21 Believing in yourself as an entrepreneur 30:10 Importance of clean beauty 38:10 Securing prime NYC real estate 49:54 Journey to profitability 1:00:00 Tips for entrepreneurs Check out episode 418 of Side Hustle Pro podcast out now on Apple Podcasts , Spotify , and YouTube Links mentioned in this episode Pretty Well Beauty Website: Pretty Well Beauty Instagram: Jazmin’s Email: hello@ Chashma: Joe Dispenza Podcast: Click here to subscribe via RSS feed (non-iTunes feed): Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: Guest Social Media Info Pretty Well Beauty Instagram: Hosted on Acast. See for more information.