398: Creating a Niche As A Bridal Stylist w/ Selina Howard

Today we have in the guest chair Selina Howard, founder and CEO of Vanglorious Brides. Getting her start as a teacher and side hustling as a wedding planner, Selina found her passion and niche in dressing brides.

Today, Vainglorious Brides offers custom bridal shopping experiences, day of dressing services, bridal fashion event production, and more. In this episode she shares: How she went from working for free and building her network to booking celebrity clients How fostering strong relationships in the industry gave her the upper hand How she pioneered bridal styling and created her own niche Highlights Include: 00:00 Intro 5:08 Becoming a bridal stylist 11:22 The business of working with brides 18:58 Building relationships in the industry 26:07 Creating a niche in the market 33:20 Recovering from COVID impact 39:38 Scaling A Team 43:02 Booking clients from social media 47:17 Expanding Black bridal market’s reach 53:48 Advice for entrepreneurs Check out episode 398 of Side Hustle Pro podcast out now on Apple Podcasts , Spotify , and YouTube This episode is brought to you by: Gusto offers modern, easy payroll, benefits, and HR to small businesses across the country.

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