
You could leave your kids millions and still leave them unprepared. Mielle Organics founders Monique and Melvin Rodriguez explain what they're building IN their children, not just FOR them, and what every entrepreneur needs to know about scaling, stewardship, and exiting a business to create real generational wealth.
Monique went from labor and delivery nurse to founder of one of the world's fastest-growing textured hair care brands. She started with one product in her kitchen, and the company was acquired by Procter & Gamble (P&G).
In this live panel at Urban Golf Weekend, moderated by Melanin Money co-founders George Acheampong and Carter Cofield, CPA, the Rodriguezes break down what it really takes to build, scale, and sell a business, and how to protect the wealth after the exit. In this video, you'll learn: - Why the team that gets you to $1M won't get you to $10M or $100M - The profitability mistake (EBITDA) that almost caused Mielle to grow itself out of business - Why you shouldn't pull money out of your business if you want an exit - Why selling your business isn't "selling out," and how backlash hurts Black founders' access to capital - How to shift from wealth accumulation to wealth preservation after a big payday - The values they're teaching their kids so the money doesn't run out in one generation - How Monique wrote "sold to P&G" in her journal before the deal ever happened "We don't want to leave something FOR them.
We want to leave something IN them." If you're a business owner, a parent, or someone building a legacy, this conversation will change how you think about wealth. Follow us for more value
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