How to Grow a Product-Based Business Without a Storefront - Ep. 201 w/ Latoya Simpson

What Up Doe?! What happens when you turn your creativity into a business that celebrates your culture and actually makes money?

This week on Black Fridays, we're tapping in with LaToya Simpson, founder of The Candidly Speaking, a Detroit-born greeting card and stationery brand bringing Black culture, humor, and real-life experiences to the greeting card aisle. LaToya takes us through her journey from 20 years in corporate America to building a product-based business, landing wholesale partnerships, and expanding her reach beyond Michigan.

We get into the real costs of vendor events, how she turned conversations into retail opportunities, why building relationships matters, and the importance of staying true to your brand as you grow. She even shares how a $1,500 conference turned into a $700 sales lesson.

If you're building a product-based business, trying to get into retail stores, or figuring out how to turn your side hustle into something sustainable, this conversation is full of lessons you can apply. Tap in, subscribe, and share this one with somebody building a brand!

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